WordPress doesn’t use 100% quality for images served on the website, to conserve space and bandwidth.


add_filter( 'jpeg_quality', 'smashing_jpeg_quality' );
function smashing_jpeg_quality() {
   return 100;
}

WordPress uses a default quality of 90%. This is fine in most cases; if top-notch image quality is a must on your website (for a portfolio, photography, etc.), modifying the value might be best.

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